White papers / long form

I work closely with experts to gain insight and develop thought leadership materials that pair strategic insights from primary market research with practical lessons to help business leaders deliver better results. Known for data-driven storytelling, reporting, and creative direction, I can lead research, content development, visual design, writing, editing, and campaign deployment for long form content.

Samples of my work follow:

Cognitive for social good: Environment

Long form article, Writer

Led research, interviews, wrote, photo selection and campaign deployment. Also available on ibm.com


A quantum of possibilities: The business advantages of taking the quantum leap

White paper, Content marketing lead

Led content development, photo selection and campaign deployment. Also available on ibm.com


Star qualities: What it takes for mobile development projects to succeed

White paper, Content marketing lead, Creative director

Led content development, photo selection, visual design and campaign deployment. Also available on ibm.com


Charting the social universe: Social ambitions drive business impact

White paper, Content marketing lead, Creative director

Led content development, photo selection, visual design and campaign deployment. Also available on ibm.com


Raising the game: The IBM Business Tech Trends Study

White paper, Content marketing lead, Creative director

Co-led content development, photo selection, visual design and campaign deployment. Also available on ibm.com


Searching for competitive advantage? It’s in hybrid cloud

White paper, Mentor

Co-led content development. Also available on ibm.com


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